DISQUS

PR2.0: PR 2.0: Putting the Public Back in Public Relations

  • Deirdre · 1 year ago
    Hi Brian, thank you so much for the wonderful write-up and for sharing the Foreword on your blog. It's pioneers like you, with incredible vision, that allow us to put the "public" back in Public Relations!!!
  • Jeremy · 1 year ago
    Geez, I only wrote the post about the P meaning public four years ago.


    How cutting edge.
  • Brian Solis · 1 year ago
    Hey Jeremy, awesome. It's people like you who are helping to move things in the right direction. I've been writing about relationships in public relations since 96/97 and it's only now starting to gain traction. So, while it's not cutting edge, it's certainly not excusable or unimportant. The goal is to help push it along the adoption bell curve and get everyone else on board so the statement can be a reflection of reality instead of a dream.
  • Young Washington DC PR Pro · 1 year ago
    Brian,


    Great write up. Thanks for sharing the forward to the book.



    I once had a PR professor, Dr. James Grunig, that developed the two-way symmetrical model of public relations. That theory, decades ahead of its time, is just now coming to fruition as PR 2.0 practitioners "communicate directly and genuinely," strolling down the digital two-way street that far-thinking theorists described 20 years ago.



    This book is next on my list, as soon as I finish Personality Not Included.



    Best,



    John

    Washington DC PR Pros
  • Chris Heuer · 1 year ago
    Wonderfully written Brian - very interested in reading the rest of the book. And to think when we first met I was giving you a ton of grief for the 2.0 moniker...


    I am glad to have not only benefitted from your wisdom, but also your friendship over the past few years. Here looking ahead to what's next!
  • Dave Donohue · 1 year ago
    Brian,


    Very nicely written. Amazon says my copy will be here on Thursday - looking forward to reading the rest of the content then.
  • Chris Brogan · 1 year ago
    I think you've hit all the good points. You clearly embody this in your passions and in your work. I'm grateful for your thoughts on the space.


    I agree that with the shift into these new tools that better facilitate, that we're going to have a disruption in the way PR is done. I think the disruption is bigger than people think, but that you're probably on the right tracks with what you're saying here.



    Keep up the fight, sir. I'm a fan.
  • j@CorePage · 1 year ago
    Again, well done Brian. And thank you for sharing the foreward.


    I'll be picking up my copy this weekend!

    _j

    community creator

    CorePage | Know more. Sell faster.
  • jquig99 · 1 year ago
    Brian,


    What a wonderful write-up! I have to say that one of my biggest influences over the last year has been you and your writing. Thanks for being a touchstone for a lot of my work(that does sound fawning, doesn't it? I think you know me well enough to know it's not).



    I'm looking forward to connecting again soon.
  • PR Tech Blogger · 1 year ago
    As I PR student I was delighted to read your post, specifically your mention on how PRs are ‘regarded as a necessary evil and how somewhere along the way, we, as an industry, lost our vision’. I did not enter the field to become a spin doctor and yet I am bombarded with that term on a daily basis. I am intrigued to see how PR can combat this label, especially in the technological sphere. The access is greater and the public more broad thus making it possible to alter our public identity. You are right in saying, social media is truly the catalyst for reflection, an opportunity to amplify value and increase effectiveness’. Thank you for the setting the bar high.