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http://www.briansolis.com/2008/04/pr-20-putting-public-back-in-public/ -
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How cutting edge.
Great write up. Thanks for sharing the forward to the book.
I once had a PR professor, Dr. James Grunig, that developed the two-way symmetrical model of public relations. That theory, decades ahead of its time, is just now coming to fruition as PR 2.0 practitioners "communicate directly and genuinely," strolling down the digital two-way street that far-thinking theorists described 20 years ago.
This book is next on my list, as soon as I finish Personality Not Included.
Best,
John
Washington DC PR Pros
I am glad to have not only benefitted from your wisdom, but also your friendship over the past few years. Here looking ahead to what's next!
Very nicely written. Amazon says my copy will be here on Thursday - looking forward to reading the rest of the content then.
I agree that with the shift into these new tools that better facilitate, that we're going to have a disruption in the way PR is done. I think the disruption is bigger than people think, but that you're probably on the right tracks with what you're saying here.
Keep up the fight, sir. I'm a fan.
I'll be picking up my copy this weekend!
_j
community creator
CorePage | Know more. Sell faster.
What a wonderful write-up! I have to say that one of my biggest influences over the last year has been you and your writing. Thanks for being a touchstone for a lot of my work(that does sound fawning, doesn't it? I think you know me well enough to know it's not).
I'm looking forward to connecting again soon.